Tag Archive: not photoshopped

Spotlight on: Gry Sinding

Meet Gry Sinding. One of my super cool NYC girlfriends. Gry and I hit it off immediately when we first met in early 2011 as a part of Marie Forleo‘s Mastermind group. Gry’s playful spirit and high energy lights up any room she’s in.

She’s a fanatic about online marketing and has a mind like a steel trap for email strategies and program launches. If anyone can, Gry makes online marketing sexy!

As a coach and mentor for female entrepreneurs, she walks her walk. She puts herself in the company of the best, and has been mentored by some of the greats in her industry – Brendon Bruchard, Jeff Walker, Melanie Duncan, and more.

One of my favorite things about Gry is her enthusiasm for learning and passion for living life to the fullest – as you can see here in this recent photo shoot we did around her neighborhood in NYC.

I wanted to capture who she is, what everyone loves most about her, her spirit, and all of the wonderful moments in her day that “replenish her soul” as Gry puts it.

ps. Gry is UNRETOUCHED in all of the pictures in this post… because #realisbeautiful.

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Gry lives and works all over the world, and has homes in Norway, France and Greenwich Village. She is a voracious book-lover who inhales books faster than anyone I know. When she’s not working, you’ll find her shopping for flowers, riding her bike, meditating or just exploring her city.

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Gry is also a diehard romantic! Her hubs, Henrik, is a total huggable sweetie pie…

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Whew! What a marathon shoot. That Gry is quite a bit of work to keep up with! Post-shoot, I took an opportunity to interview my gorgeous friend, so that we may all get to know her a bit and be inspired!…

What do you do?
I help female entrepreneurs get more clients, have more fun, and have the freedom that made them want to become entrepreneurs in the first place.

Can you tell us a favorite inspirational story of someone you’ve helped?
A client I recently worked with used to be a notorious smoker and was afraid of most things, and feeling lost in her business and life. She had lost her daughter, then her home and then her retail business burned down. So she began always preparing for the worst. She felt stuck in her life and was close to giving up on her business and dream of being an entrepreneur. She was working more and more, had no free time and felt lonely.  After working with me in my online program and implementing the strategies she learned, she now travels the world, is taking care of herself, meeting fun people, eating healthy, and quit smoking. She’s made a ton of new friends in our community and is having the time of her life. Plus, her business is booming. She went online with her store and is now making $30,000+ a month with her online business alone. I’m so proud of her and the way she turned it around in just a few months. All she needed was a support system, a plan for doing the right thing at the right time, and putting her energy into the right marketing.

What one question would you ask the world?
What can you and I do to be 10% kinder today?

What’s your greatest gift?
I’m an action-taker and maximizer. Give me a good idea and I will test it out immediately – learning from every mistake – and at the end I’ll have made it awesome, or learned a lot from it.

How do you keep inspired?
I put FUN stuff in my agenda every day.

What’s your favorite book?
The Alchemist, by Paulo Coelho

Favorite piece of art?
My glass vase, by Cathrine Maske

Favorite quote?
“Always be a first rate version of yourself and not a second rate version of someone else.” -Judy Garland

Favorite hangout?
ABC Cocina, NYC by Jean-George, the NYC Restaurant King

Favorite can’t-live-without item?
My MacPro, iPhone and a Moleskin notebook

What’s your #1 tip for fellow entrepreneurs?
You can only steer a car when it is in motion. So take action, have fun and learn from the ride – and keep moving forward.

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Looking at this beautiful unretouched face just gives me such joy!
Please share if you believe #realisbeautiful!

Lots of love,

xo Christa

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Real is Beautiful, Opening the Kimono Part 1

I’m still riding the positive energy from the huge success of this weekend’s “Opening the Kimono!”  Twenty photographers went behind the scenes to watch me shoot live in NYC. They got a backstage pass to watch me work with a real client, collaborate with my team, how I use the space in my fav studio to create variety, and how I create flattering authentic pictures with no retouching! We had an extensive Q&A and discussed why it’s important to me to no longer retouch the women in my pictures. (More on that below…)

This set was shot in 10 minutes and evokes the scorching heat of summer on the Italian coast in the 60’s – tanning oil, sun worship, and sexiness. If you’ve ever been to Italy in August you know what I mean.

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As I’ve mentioned on the blog and announced in a Q&A last week, I will continue to not retouch the women in my photos and share them on this blog.

This woman (not a model) is unretouched in all of these photos.

Because real is beautiful.

Inspired by recent bad ass and brave beauty renegades, such as…

Taryn Brumfitt, who began a campaign to unite women across the globe to love their bodies,
Brooke Birmingham, who refused to put on a shirt for SHAPE magazine,
Seventeen magazine’s “Body Peace Treaty” which includes not changing girls’ bodies or face,
and Aerie lingerie company who began advertising their own pics that hadn’t been retouched,
among others…

…I was inspired to share my own.

Continue the movement. If you feel moved to, share this link via Facebook, pin the above image, tweet it, talk about it, call your mom.

Because real is beautiful.

xoxo, Christa